---
title: What it Means to Grow an Epic Business
description: Epic Business. The 9 Realms of Reality. StorySeller. Story seller. Story selling. Business story telling. Archetypes. Gibran Nicholas
---

[The StorySeller Blog and Podcast ](https://thestoryseller.com/blog)

# [What it Means to Grow an Epic Business](https://thestoryseller.com/blog/what-it-means-to-grow-an-epic-business)

 Written by [Gibran Nicholas](https://thestoryseller.com/blog/author/gibran-nicholas) | Jan 26, 2023 1:00:00 PM

Modern society has trained us to think that we should strive to be a billionaire or super-wealthy to have truly achieved something significant in business. I very much disagree. There are only 2,668 billionaires in the world according to Forbes magazine. Yet, there are over 7.888 billion people in the world, lots of whom have achieved significant success in life and business.

When I think of growing an epic business, what comes to mind is a business that makes an epic difference in the lives of its customers, partners, and employees. And, of course, a business that makes money and provides a great living to the people who own and/or work in it!

The word “epic” derives from the Greek word *epikos *which means a style of poetry centered around a legendary hero. This would make sense, as we often refer to "epic" stories such as the *Iliad* and the *Odyssey* in ancient times, or *The Lord of the Rings* and *Game of Thrones* in modern times.

When I think of my business or career, I’ve found it useful and exciting to imagine myself inside of a great epic story, fighting the good fight, taming the chaos, and making a positive difference in the lives of my team, partners, and clients.

So, the question I have for us today is this:

What specifically are we doing right now today to make a positive impact in the lives of our team or clients as we all live our epic stories?

The answer to THAT question, my friend, tells us whether we are growing an epic business or not.

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