In my experience, there are three ways to grow your business as the #1 expert in your market:
- Teach the subject that you want to be an expert in. This helps you to really think through all the nuances and figure out a way to simplify the topic for yourself and your target audience.
- Look for ways to practically apply the things you’re learning or giving your attention to. Nobody benefits from theoretical knowledge, but practical knowledge with real-world application is always invaluable.
- Try to expose yourself to ideas that are outside of your normal sphere. Digesting alternative viewpoints in small doses can really help you to gain a better understanding of those viewpoints. It also helps you to communicate more effectively with people who may not share your perspective.
Here's my ridiculous question of the day:
How can you apply your knowledge today in a way that benefits others?