Have you ever wondered why some people are just so difficult to communicate with? It's almost like they live on a different planet.
The bad news is that they actually do live on a different planet... the good news is that interplanetary travel is finally possible!
Here's how:
I've learned that there are 9 main "realms of reality" or "archetypes" in life and business:
- The Warrior Archetype and Realm of Reality: a Warrior sees themselves as entrenched in a great battle and is focused on winning. It's almost like everything with them is a fight or competition. That's their Realm of Reality at the moment.
- The Explorer Archetype and Realm of Reality: an Explorer sees themselves on a great adventure, trying to discover and enjoy new destinations. They are "just looking" and don't want to be tied down just yet. That's their Realm of Reality at the moment.
- The Magician Archetype and Realm of Reality: a Magician sees themselves as creating magic, or unique solutions to complex problems. They are often skeptical of you and your proposals unless you can show them all the details. That's their Realm of Reality at the moment.
- The Ruler Archetype and Realm of Reality: a Ruler sees themselves as presiding over a great kingdom or empire, and seeks to tame the chaos invading their realm. They don't want details, only quick bullet points and practical next steps to get the results they seek. That's their Realm of Reality at the moment.
- The Comedian Archetype and Realm of Reality: a Comedian sees themselves as living in the moment while enjoying life. They like games and they seek to lighten the many burdens of life with humor. They are often resistant to things that seem boring. That's their Realm of Reality at the moment.
- The Loyal Friend Archetype and Realm of Reality: Loyal Friends or Friendly Neighbors see themselves as caregivers to their family, friends, and community. They seek to protect their community from "Outsiders" and are skeptical of new ideas or solutions that don't have a track record within their community. That's their Realm of Reality at the moment.
- The Artist Archetype and Realm of Reality: an Artist sees themselves as creating a magnificent work of art. They are repelled by Mediocrity, and often harassed by Perfectionism. That's their Realm of Reality at the moment.
- The Scholar Archetype and Realm of Reality: a Scholar sees themselves as on a quest or mission, in pursuit of the Truth. They are highly analytical, and can often get lost in the weeds or details. That's their Realm of Reality at the moment.
- The Rebel Archetype and Realm of Reality: a Rebel sees themselves as in the middle of a great revolution against the establishment, or "The Adults" as I like to call them. They thrive on chaos, often employ shock and awe tactics, and seek to overthrow whatever they perceive to be the status quo. That's their Realm of Reality at the moment.
The key to interplanetary travel, it seems, is to connect and communicate with people in their Realm of Reality! That's what we're focused on in The StorySeller book, blog, and daily emails. We examine each of these archetypes and realms of reality. Then we share tips and ideas for how to best communicate with them and grow our business.
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Gibran Nicholas
Gibran Nicholas is the best-selling author of
The StorySeller Adventures, and the founder and CEO of Momentifi, a financial information and content marketing platform providing daily coaching and expert marketing content to thousands of housing and financial professionals. With more than ten thousand graduates, Gibran’s StorySelling coaching system creates top producers in all industries. He became a millionaire at twenty-five and lost everything two years later, only to regain it all, plus invaluable life lessons, over the next decade. He shares with you many of those lessons in his book, daily emails, blog, and weekly podcast. Gibran’s primary focus is to help you and your team use archetypes and StorySelling to stay inspired, find more meaning in your work, and grow your business. Gibran is a lifelong student of business, politics, religion, and the human experience. He lives in Alpharetta, Georgia, with his wife, Mandy, and their three children.